Showing posts with label horses. Show all posts
Showing posts with label horses. Show all posts

Thursday, 9 February 2017

Valentine Horse

The shops are displaying Valentine Day cards and gifts, so if you are a horse loving romantic, why not check out VALENTINE HORSE? Available as kindle or paperback, this is a fast paced read that will appeal to older children, teens, young adults, and adults.







Wednesday, 22 July 2015

Pony magazine: two part story by Jane Ayres in August issue


I'm delighted that I have another two-part story in the wonderful Pony magazine. Amongst the excellent features, articles and gorgeous photos, you will find Katie's Promise, Part 1, in the August issue.  It's about teenager Katie who gets the chance to take care of a stunning Welsh Cob called Parsifal - the snag is, Katie doesn't think she likes horses...(I know, hard to imagine!).  I hope you enjoy reading it as much as I enjoyed writing it.

Related posts:
http://janeayres.blogspot.co.uk/2015/01/the-horse-on-balcony-out-now-plus.html
http://janeayres.blogspot.co.uk/2015/01/pony-books-in-print.html

Wednesday, 28 January 2015

THE HORSE ON THE BALCONY - out now!!! PLUS sequel DARK HORSES

I've just brought out TWO NEW titles for horse lovers - with a spooky twist!

The first is an unusual and moving story called THE HORSE ON THE BALCONY

 

Jenni is grieving from a loss that rips her world apart.
Holly is wracked with guilt after an accident she feels is her fault.

A chance encounter at a railway station brings the girls together and they share their tragic secrets. When Holly reveals she keeps seeing a mysterious palomino on an apartment balcony, which Jenni has dreamed is in danger, they decide to find him. In the process, they discover that sometimes, hope - and danger - is found in the most unexpected places…



 The sequel, a thrilling, spooky read is DARK HORSES


When teenager Jenni takes on a pair of stunning rescue thoroughbreds, she soon discovers that Firebrand and Lazer are not as perfect as they seem. Her friends Ella and Holly are suspicious but Jenni won't hear a word against her new horses.

After Ella is injured in a fall, Holly decides to investigate their past and a mysterious diary reveals a tragic tale of jealousy and revenge. Firebrand and Lazer hold the key to a dark and terrible secret that puts everyone in danger.......


AVAILABLE IN ALL AMAZON TERRITORIES.
BUY LINKS
http://www.amazon.co.uk/Horse-Balcony-Horses-Secrets-Book-ebook/dp/B00SV4R1R2 
http://www.amazon.co.uk/Dark-Horses-Secrets-Book-ebook/dp/B00SV3J7H0

Saturday, 13 December 2014

Print copies of Beware of the Horse out now!

Beware of the Horse is now available in paperback!
  Just £4.99 - a lovely Xmas gift for horse lovers!

A lonely girl with a guilty secret. A troubled boy given a second chance. A dangerous horse everyone is scared of. Well, almost everyone….

Fifteen year old Jan Bryant is haunted by memories of a tragic riding accident. Consumed by guilt, she struggles to cope and becomes increasingly withdrawn, much to the concern of her Mum, Irene, a single parent trying to make a new life for both of them.

Disowned by his parents, eighteen year old Richard has been in trouble with the police, but is taken in by his older brother, Chris. Together, they run a livery stable and give riding lessons to pay the bills.

Both teenagers are trapped by a past that makes it difficult to move on. Like Cassius, the beautiful, damaged and dangerous bay horse that brings them together. On the terrible day when Jan’s world falls apart once more, boy, girl and horse become lost. Richard is injured after an impulsive act results in disaster. With their futures inextricably linked, can Jan save Richard? And who will save Cassius?

An exciting novella for readers who love horses.

The print edition also has some special bonus features, including previews of other stories.


Saturday, 1 February 2014

Year of the Horse (book!)

And before I forget, according to the Chinese Zodiac calendar, the Year of the Horse has just started!

So definitely a time to celebrate the beauty of horses and all the wonderful books that are written about them.

http://www.ibtimes.co.uk/chinese-new-year-2014-what-does-year-horse-mean-1434208

Tuesday, 3 December 2013

Joyrider only 99p for 7 days!

My dark horse mystery drama for children, teens and horse-loving adults will be LESS THAN HALF PRICE for the next 7 DAYS as part of the Kindle Countdown Deal!

So if you fancy a read for JUST 99p and want to grab it before the price reverts back to  £2.01 click on the icon on the sidebar.

About Joyrider by Jane Ayres

Fourteen year old Linzi has it all. Or so it seems. She's bright, pretty, popular, lives in a glamorous clifftop apartment and has her own perfect horse - a stunning copper chestnut gelding called Ambrose. But appearances can be very deceptive....

On the other side of the sleepy seaside town, teenager Bex lives in a tiny flat with her widowed mum above the café they both run. She's prickly, moody, and a loner, trying to escape from her tragic past. She doesn't want friends - especially not girls like Linzi.

Linzi suspects her rival, Sheldon, who resents her for beating him to a place in the jumping team, is the mystery joyrider - someone who takes other peoples horses at night and rides them - and she is furious when her beloved Ambrose is targeted. However, afterwards, Ambrose seems different, and Linzi is baffled to discover that his behaviour is much better than before. Can the joyrider have a magic touch?

She determines to solve the mystery and discover the true identity - and motives - of the joyrider. But in the process she soon finds herself - and Bex - in terrible danger.

This exciting novella is a fast paced read for children, pre-teens, teenagers and young adults.


Available in all Amazon territories. 

Amazon links:
http://www.amazon.co.uk/Joyrider-ebook/dp/B00F7V247Y
http://www.amazon.com/Joyrider-ebook/dp/B00F7V247Y

Wednesday, 25 September 2013

Horselovers! Fab new book by Lauren Woodard!

Earlier in the year, I was delighted to publish a guest post from the wonderful Lauren Woodard - horse lover, writer, teacher, trainer and owner of Exceptional Horsemanship. 
http://janeayres.blogspot.co.uk/2013/07/exceptional-horsemanship-from-lauren.html 

Lauren's new book is now out and I'm recommending it to horse lovers.  


A witty approach to an issue that every horse owner suffers from-when the horse says, "I ain't goin'!" Not your run of the mill general horsemanship book, Lauren asks that you consider the concepts involved in why these things happen and explore a different leadership and influence concept that will improve your horsemanship exponentially. Fun and funny while learning is second on her list of how-to-do's, first being the horse's respect, justness and safety and whether it results in NICELY moving both the horse's and person's training along. It's as if Lauren is talking specifically to you, and if you asked her, she'd say, "Yes, I am! So, lets get rolling."

Click to buy.

Friday, 26 July 2013

Exceptional Horsemanship from Lauren Woodard: Guest Blog Post

Today I'm really thrilled to introduce fellow horse lover, writer, teacher, trainer and owner of Exceptional Horsemanship Lauren Woodard - all the way from Phoenix, Arizona!  That's what I love about the internet - being able to connect with so many wonderful people - and I met Lauren via Linked-in.  I'm always amazed how incredibly busy folk manage to fit everything into their lives - and write too - since I struggle with my writing routine.  So, I asked Lauren a few key questions about this...


What 5 things couldn’t you do without for your writing?
1) The main thing for my writing is both a blessing and a curse. My daily exposure to the plethora of issues, problems, challenges, skills needs, concept understanding (or lack thereof) and growth of horse and human in this horsemanship business.
The list of stuff to write about grows ever longer each day. I write a sentence or two of what happened during lessons and training so the concept can be explored further in my newsletter, training blog, fb post and books. I will never get to the end. There will never be an end.

2) Laptop – I’m learning how to get more comfortable on it as I generally write on legal pads.

3) iPad – jotting down brainstorming ideas everywhere, everyday.

4) Colored gel pens – I love the feel of them gliding along drooling purple, turquoise, orange and green ink.

5) My herd. My physical, mental, emotional and spiritual stability – not to mention their host of stories.

How do you fit it all in?
I don’t. I’ll never be done, I’m constantly re-prioritizing and even though I know this, I add more to do every day. Ah well. Life. I never have been and will NEVER be bored.

What about your new book? Why did you write it?
I was in the middle of writing what I thought was going to be my next book called, Horse Tricks, Like Leading. I wrote two blog posts called Balky, Balky, I Ain’t Goin’ and Into the Burning Building and got a whole bunch of emails filled with stories from folks asking what to do with their balky horse. I realized that this is something that happens to everyone, pretty much every day in some aspect or another and people not only didn’t know what to do, but were actually taught to do something that works out a lot better for the horse than the person.

What about marketing?
Well, that’s a subject vast in scope. Like horsemanship. And it’s taken me quite a while and a lot of studying to begin learning how it fits with me, my time and my idea of what I want. It doesn’t matter how good your book is if no one reads it. Just because it’s available on Amazon doesn’t mean it will sell. I’m a bit quirky. I love what I consider “good titles”. But they won’t fall into SEO keywords. I have, however, come to grips with the fact that I won’t have a best seller. Not only that, I believe I’m creating a new niche in the small niche of horse books. A niche within a niche—yeah that’s popular! That probably reduces my sales even further until folks read my books and realize just how valuable this special info is and that no one else is putting it out there. I’m here for the people that really want to explore and grasp the concepts of exceptional horsemanship that not only aren’t in books but also, generally aren’t even taught by trainers and instructors.

I am finding out that facebook is a huge tribe builder asset. People don’t like to be sold to, but they like to find out about you and then be able to check you out, get the free training newsletter and frequently end up with friends who find you. I realized a few weeks ago that I hadn’t posted anything about my book Curbside Service on fb in a year, so I put in a short blurb and sales perked up. It’s nice to be able to track clicks, too.

My goal is to keep building my email list through newsletter sign-ups and eventually figure out some sort of membership site to advance people’s horsemanship for those who want to be exceptional.
I also have books available at demo’s and clinics that I do and it’s just a blast to have people write to me or post on fb how much my book has helped them and their horse.

When it comes to fiction, who do you like to read?
I’m a murder mystery kind of girl. I also like the espionage/action adventure stuff of Daniel Silva, Dan Brown, Lee Child and I’m a serious Harry Potter fan. I’m usually reading about 4 books at a time including horse books, psychology, marketing, cookbooks (I LOVE baking and cooking) and something in Spanish (I’ve been studying that for 15 years).

About Lauren:
Lauren tackles the concepts of horsemanship that are ignored both in print and in lessons and training. She says: “I'm extremely resolute on two aspects of everything: only the best quality skills and I adhere to exacting standards of precision. Attention to both is what makes the difference between good and exceptional in horsemanship.” Yet a necessary component for Lauren includes fun as in funny and witty repartee.

If you want to be “…mostly like no one else” check out the site at: exceptionalhorsemanship.com

Friday, 7 June 2013

Signed Paperback Pony Books Available!

Just a reminder that I have a very limited quantity of some of my signed print paperbacks for sale. Most of these titles will be difficult to source in the UK.

The books below are sold at £5 each plus p & p:

An exciting mystery of dangerous horses, dark secrets and the supernatural
Only 2 copies left.

Kat is a rebellious teenager and Pagan is an unhappy horse: both have been branded as trouble because of their bad behaviour. When girl and horse meet, it seems as if they are made for each other.  Or so Kat believes - but a haunting presence from the past casts a dark shadow over their future together.....
8 copies left.


A runaway horse, a creepy clifftop mansion and a secretive, enigmatic boy - who can Holly trust if she wants to keep the horse safe from the danger that threatens them both? 
Only 2 copies left.

For full details of how to order, please go to:
http://janeayres.blogspot.co.uk/p/the-following-e-book-titles-can-be.html

Monday, 20 May 2013

Deborah Jay Guest Post: What are the 5 Things a Busy Writer Can't Do Without?


I'm delighted that writer Deborah Jay has agreed to write a guest post for The Beautiful Room. 

Thanks so much, Jane, for inviting me to guest post on your blog J
I’m talking today about the challenges of being a part timer, distilled down to the 5 things I simply couldn’t do without as a time-squeezed writer.   My writing has to fit around my hectic day job as a professional dressage rider/trainer/judge which, for anyone that knows anything about horses, is more of a vocation than a job, and gobbles time.  So without further ado, here they are:

1.      My laptops – both of them: Lara Laptop and Nettie Notebook. I’m away quite a lot, flying and staying in hotels and also living in my horsebox at long shows. Without the laptops I’d be left with a whole heap of wasted time between classes which can just as easily be filled with – you’ve guessed it – writing! I should probably also include my smartphone, on which I take audio notes of any plot or dialogue that comes to mind when I don’t have time to stop and write it down, and helps me keep my emails under control when I’m without internet access.

2.      Kindle and kindle apps – I have kindle apps on both laptops – free to download and my whole kindle library accessible on all three machines, meaning I have all my reference books (not to mention motivational readingJ) right at my fingertips.

3.      A thesaurus – I like to think I have a fair-sized vocabulary, but it can always be expanded. I also have a magic little ebook called The Emotion Thesaurus http://amzn.to/199y0eY , which details a range of physical actions and internal sensations for all the major emotions – fantastic for a novelist battling with ‘show don’t tell’ syndrome.

4.      Clean fresh air and open spaces – okay, okay, perhaps that’s two, but to me they are inseparable.  I never really have time to just sit and think (plot), I have to do it on the move, while I’m driving, or hacking (only on the more reliable nags!), and I need fresh air to clear out my mental cobwebs, and nature for inspiration.

5.      My beta readers and writers group – both are invaluable resources. My non-fiction gets read by a group of my ‘Essex girls’ – horse-riding ladies I teach once a month in Essex. They let me know if I’ve made anything too complicated, and pose questions if they think there’s something I didn’t cover in enough depth. My writers group do the same for my fiction. How much time can I save by not going down a blind alley with a plot, or getting distracted by a minor character? Answer – plenty.
So there you have it – my essentials. What are yours?


Deborah Jay writes fast-paced fantasy adventures featuring quirky characters and multi-layered plots – just what she likes to read.  She shares her life with a pack of dogs and a couple of horses she competes in dressage. Her love for good food is kept in check by the need to button up her tailcoat, and her complete inability to cook. Living mostly on the UK South coast, she has already invested in her ultimate retirement plan – a farmhouse in the majestic, mystery-filled Scottish Highlands.
This summer will see publication of her debut novel, THE PRINCE’S MAN, the first in a trilogy and winner of a UK Arts Board award. She also has non-fiction equestrian titles published under the name Debby Lush.
Find out more about Deborah at www.deborahjay.wordpress.com or follow Deborah on twitter @DeborahJay2 .

Sunday, 6 January 2013

My first pony and remembering

I've been reflecting, as you do when one year ends and another begins.  The radio is playing tunes from the 60s and I'm trying not to feel too sad as it reminds me of Mum and Dad and how much I miss them. While sorting through the mountain of old photos, I came across this one of me as a toddler. My fascination with horses obviously started at a young age! Looking at the picture made me smile.  Maybe you will too. 



Related posts:

Friday, 21 December 2012

Tails of Whoa Guest Post

Today I am absolutely thrilled to interview Jo Titman, the creator of the wonderful Tails of Whoa horse cartoons.  Check out the links at the bottom of the post - they are simply brilliant!.

Have you always enjoyed drawing?
I have always enjoyed drawing, it is in the core of my soul I reckon. I would spend hours in my room drawing and making 'stuff' as a child. I did lots of little cartoons then as well, although, I never thought I was any good so didn't pursue it as a career until much later. I will never forget being told by my Mother that “No one makes any money doing Art”. I was encouraged to pursue a more academic route and failed miserably at it! I had basically given up until I had my son, found myself on my own when he was two and I took some watercolour classes for the sake of my sanity! My teacher told me I should be doing Art, he told me about a part time Foundation course at a local college. I was in my thirties and a single parent when I did my degree after that. I also lost my Mum to cancer during this time and she told me that her biggest regret was having not encouraged me to go to Art College. But I got there in the end and when my son was old enough did my teacher training and I am now a full time Art Teacher in a Secondary School teaching 12-16 year olds.

Tails of Whoa is a great name. What gave you the idea?
'Tails of Whoa', just like my cartoons just came to me, it arrived from nowhere, I didn't even think about it. Things just arrive if you let them.

How would you like it to develop further?
 I'm not sure how I feel about developing it further, I don’t plan and I don't do well creatively if under pressure, so there is an element of reluctance to push in any one direction. I don’t want it to become something I have to do, I don’t function well like that. I am so far right brain, planning just isn’t part of the equation! I sometimes wonder how I ever manage to get to work on time.

Have you always loved horses?
I can’t ever remember not loving horses. Every Christmas and Birthday I hoped for a pony of my own, it was never to be. We lived in a town, had no money and no horses nearby. Riding lessons once a week was all my parents could afford but it was never really the riding that interested me, for me it was ALL about the relationship. I needed to be with the horses but didn’t like the whole riding school thing, it just didn’t feel right to me. I wanted my own.

Where do you get your ideas from?
It all started when at the age of 49 I got my first horse. He needed me and I needed him. He had a bad tendon injury and his owner couldn’t afford to keep a horse she couldn’t ride so I took him. It didn’t matter to me whether I ever rode him or not. I managed to keep him for 4 years, he is still mine, but after an expensive vet bill following a nasty injury in the field he is now with a friend who can afford the time and care I can’t.  It was my journey with him that started it all. I seriously needed some help with him and found a lovely couple who moved their business 'Holistic Equitation’ into the area. They came to see him and when they discovered I was an Art Teacher we struck up a deal, I couldn’t afford lessons so I agreed to do some huge horse pictures for their ménage in return for lessons and help. I had no idea whether I could do it or not but was willing to give it a go to help Del. These are the first ever horse pictures I did. They are 4ft x 2ft6, Acrylic and Conte crayon on board. It has all kind of grown from there.  I was bereft when I had to rehome Del, I cried solidly for three weeks but I knew it was the best for him, he is very happy where he is, it is much nicer than the old yard, he is enjoying his retirement but would have him back in a flash if I didn’t work full time and could afford to keep him. Words cannot express just how special he is to me.

The cartoons came about after Del became very attached to a mare, he became very herd bound at that time and this was the very first cartoon I did as a result of his expression whenever she went out.  
Horse welfare is and always has been uppermost in my mind especially after having met Del, he was an ex National Hunt Racehorse and then Hunted and saw the damage this had done to him. After joining many welfare groups including ‘Anti Rolkur’ I was inspired to do the ‘Blue Tongue’ cartoons during this year’s Olympics. It has all taken off since then. As I did more I decided to separate them from my other FB Art page ‘Lost Perspective’ and set up ‘Tails of Whoa’ in October this year. I am amazed at the popularity of them and it spurs me on to do more. The ideas come to me as a result of my own experiences at the yard, I just do them for fun as they come to mind. I didn’t plan any of it, it just happens and I actually can’t help myself! Even though I don’t see Del very often as he is an hours drive away,  I go to the old yard at least twice a week just to sniff a horse and take my little dog Twiglet who virtually grew up there. I watch and in watching and seeing the ideas flood in, the ‘Tis the Season to be Muddy’ one came about after seeing Paddy a little grey covered in mud after a jolly good roll.


I have to ask about The Stool of Contemplation. Tell us more….
Ah yes, this is where all my ideas come to me in a flash, I sometimes sit there laughing to myself as I think about them, good job I live on my own! It is in my kitchen and have to confess that this is where I sit to have a cuppa and a fag! I don’t smoke anywhere else in the house, I have two parrots as well as the dog and a chameleon called Gherkin so spare them the smoke.  So, this is where I sit and contemplate life, a few moments of calm and tranquillity after a hard day or week at work. It is in those moments that I get the ideas or work on ones I have already had. It doesn’t happen anywhere else so reckon it’s a magical place to be. Doing nothing is highly under rated in our fast paced lives. Del also taught me a lot about this.

Which projects are you working on right now?
I have been very busy doing portrait commissions, dogs, cats, people and horses for Christmas and have another four to do after Christmas. I am desperate to finish the first oil painting I have done in 20 years, I started it as a personal challenge as I have never considered myself a painter, I hope to get some more of this done in between commissions. I am also working on a fox, just for me.  I joined a group called ‘Equine Artists’ last year and seeing the amazing work on there kicked me into action, I love a challenge. I have agreed to do some cartoons for free for a couple of horse charities so will be working on them after Christmas. I also have another huge one to do for Holistic which I promised them ages ago, I have really enjoyed doing the big ones and just do these for the love of it now. Having them up on their ménage wall is an amazing place to exhibit my work.

How can we buy your work?
Hopefully I am getting to that, whether it is that comment from my Mother which still hangs over me, I never set out to make money from any of it. It was needs must for the big horse pictures and the cartoons started  just for fun. The portraits came about just for friends and to see if I could do it. I hadn’t done a pastel portrait before so again that was just a personal challenge. I had no intention of selling ‘Tis the Season’ as a Christmas Card but did so due to popular demand, I could barely afford the printing costs so it was a bit of a gamble. I also saw it as a way to help horses as 10% of anything I made is going to H.O.P.E the Dartmoor Horse Charity. It has all really taken off now and have had my first cartoon commission. It is very difficult balancing my passion with work, teaching is very demanding and I usually come home exhausted. Thank heavens for the school holidays!
I am considering doing more items for sale but have to weigh up the time and financial risk. My son, thankfully, rustled up my web site just so I could sell the cards but hope to offer prints and possibly more ‘Tails of Whoa’ items.  I will certainly be doing more cards and a calendar next year.  A lot will depend on how much of a following I have and demand, small runs on printing isn’t cheap. I would love to do a book of cartoons but we shall see. I will always be donating to one horse charity or another though. In an ideal world I would give up full time work and devote my time to what I love best.  Any new developments will be posted on my page and of course I am open to suggestions. 


For more info email joti26@gmail.com or go to

Tuesday, 18 December 2012

Great Books for Horse Lovers

Thank you to Vanessa Wright and Pegasus for featuring my Matty books on their lovely site Great Books for Horse Lovers. Click on the link to read it and to view some great videos from Redwings.

http://www.greatbooksforhorselovers.com/2012/12/buy-pony-e-book-help-horse-this-holiday.html

Vanessa is an award-winning teacher, author, and creator of the internationally touring library exhibit, The Literary Horse: When Legends Come to Life.

As karma would have it, we both have a story in the wonderful Why We Ride: Women Writers on the Horses in the Their Lives (Seal Press, 2010) which chronicles the many ways in which horses accompany women on their life's journey. The book is edited by Verna Dreisbach with a foreword by Pulitzer Prize winning novelist Jane Smiley.  


Friday, 30 November 2012

Black Beauty, past and present

I can’t actually remember the first time I read Anna Sewell’s Black Beauty.  I think it was over several sessions when I was staying with an aunt in Kent on a family holiday.  It was on the bookshelf along with other classics like Treasure Island and Little Women.   I was about eight years old, and got very upset about any kind of cruelty to animals.  I loved the illustrations in the book (and wish I could remember what edition it was).  I cried when I read about Ginger’s fate and got so angry I felt like tearing the pages out.  I wanted to attack the people who hurt Ginger.  I also felt like Ginger was being punished for being rebellious, whereas to some extent Black Beauty’s compliance and kind nature helped him to survive.

Black Beauty by Anna Sewell is a hugely influential and universally loved story.  The above extract is from a guest blog post I wrote recently, which can be found on Books, Mud and Compost

The story inspired me to create a novella that I began for Nanowrimo.  I've only managed 675 words so far but hope this will be be my Christmas holiday writing project...



Friday, 16 November 2012

Horses, breathing and nanowrimo

A short post today.  More of a reflection really.  I'm shortly off to my first write in for Nanowrimo and so far my word count is zilch.  I'm supposed to have written 50,000 words by the end of November.  Right.   Still, I have the title of the story, finally.  

Anyway, all this frantic activity reminds me I should take time to stop and breathe and I recall a riding instructor who once told me that MY breathing affected the horse I was riding and that when I slowed my breathing and heart rate my horse would sense it and slow down.  It sounded unlikely to me but I thought I should at least try.  Could the horse hear my heartbeat or just sense it?  Or feel the vibrations? 

I was astonished when it worked. It's one of those special memories (and a special horse, I suspect).  Soames, a wise chestnut gelding who taught me tons.  He pops up in various guises throughout my later books.  

The power of breathing.   Slowly. Consciously. 

Calm. 


Sunday, 11 November 2012

E-books and writing for children

There is a lot of helpful advice available on blogs and how to sites that is relevant to most genres of indie published fiction.  But when you look at the Amazon bestseller lists, most of the blockbusters are romances or crime thrillers.  Or a combination of both.  I write for a niche market; novels about horses and ponies for the 8-15ish age group.   


When I started to publish my backlist onto kindle, what didn’t occur to me was because you need to be 13 to have an Amazon or Facebook account a high proportion of my target readers wouldn’t have access to the books; either to browse, buy or find information about them on some of the social media networks. It made me realise that although indie publishing works brilliantly for most genres, there are some drawbacks in this genre.  If they were print books, assuming (a big ask!) that a bookstore would stock the titles, anyone, whatever their age, could walk into said bookstore, browse and buy the books. Simple.   So how do I access my core readership? I am working with organisations and blogs for horse-lovers, and I am grateful for the wonderful support I have had from this generous community.

I realised that the books had also to be marketed to the parents and adults who might be looking for gifts for their younger family members. Does that mean marketing to everyone then?   A mammoth task.  I am not expecting the books to become bestsellers in the blockbuster sense – I don’t know any pony books that are, however popular with readers.  But I’m aiming for steady, consistent sales over a long time period.  Since my royalties are being donated to Redwings Horse Sanctuary it is important to achieve good sales.

So this is proving to be quite an unexpected challenge.  I would really like to hear what other writers think, and what their experiences have been.  Things may be different in the future, of course, and I do see a day when everyone, whatever their age, will have access to e-books.

As a postscript, I’ve been thinking recently about the Young Adult category.  What exactly does this mean?  When I was a teenager, this category simply didn’t exist as a marketing tool.  And like most avid readers, I just read whatever interested me, be this an adult or children’s book.  Should I consider re-categorising the books on Amazon?  Or is Young Adult a completely different ball game?

Related posts:
http://janeayres.blogspot.co.uk/2012/09/matty-horse-and-pony-adventures-on.html
http://janeayres.blogspot.co.uk/2012/08/taking-stock.html
http://janeayres.blogspot.co.uk/2012/12/adapt-and-survive.html
http://www.janeayres.blogspot.co.uk/2013/01/marketing-e-books-for-children-update.html

Thursday, 25 October 2012

Interview with Gemma Carnell, Fundraising Manager for Redwings Horse Sanctuary



I'm delighted that Gemma Carnell, Fundraising Manager for Redwings, kindly agreed to take some time out of her busy schedule to allow me to interview her.  Since all my royalties from sales of the Matty Horse and Pony Adventures are donated to Redwings, I thought it would be helpful for readers to learn more about the work of this amazing horse sanctuary and why donations are so vitally important.

Jane: How long have you been working as fundraiser for Redwings and what made you decide to work for a horse sanctuary?

Gemma: I have been working at Redwings for eight and a half years, but I first started to support the charity in 1988 when a friend adopted a pony called Pepper for me! I have always wanted to work for a charity and am proud to be a part of such an amazing organization where you can see the achievements all around you (I can hear a happy donkey braying as I type and can see a cheeky pony running round the veterinary recovery paddock!). The fact that we are not only here to rescue and rehabilitate horses and donkeys, but also offer life-long care to those who are too ill or too traumatized to live in a private home, is a remarkable thing. I genuinely do not believe that anyone else offers the level of care and dedication to so many horses.

Jane: Redwings is the largest sanctuary of its kind in the UK.  Can you give us an idea of the scale of funds needed to keep everything going to enable Redwings to rescue and care for horses and ponies that need help?

Gemma: Redwings relies 100% on donations made by the public – we receive no government funding. We need to raise at least £6 million a year just to care for the 1,250 horses that live with us. Nearly 60% of our income is received through legacies – a gift in a Will really makes a powerful difference. The rest of the funds we need are raised through people adopting a horse or making a donation.

Jane: Can you tell us a bit about what it’s like to work for Redwings.  Is there a typical day?

Gemma: No day is ever the same at Redwings and that is what makes working here extra special! We are a friendly, dedicated team working really hard to help horses in need and we are all prepared to muck in to ensure we use our resources in the best way possible to benefit our horses. Fundraising involves lots of time at  the computer, planning and analyzing, but I also spend a lot of time at our three (soon to be four!) Visitor Centres, where people can meet our horses in person for free. Keeping in touch with the supporters and seeing the horses is an important part of my job and one of the most rewarding.

Jane: What is the hardest thing about your job?

Gemma: Seeing a poorly horse arrive in a terrible state is always heartbreaking. Sadly we are seeing more and more of them and it never gets easier.

Jane: What do you like most?

Gemma: Driving up the road in the morning or on the way home at the end of a busy day and seeing fields full of happy horses, knowing that you have helped them be content and safe for another day.

Jane: Do you have any favourite horses, ponies or donkeys?

Gemma: Yes, but don’t tell the others! Tinkerbell the Shetland, Wellington the chocolate coloured cob (who has just been re-homed!), and Denise the donkey – they are all lovely and have very cheeky characters! You can read about Denise on the adoption pages of our website www.redwings.co.uk/adopting - I am also in love with the whole of the Breakfast Group – 19 young ponies who were rescued from Wales recently. They have the best names (such as Waffle, Weetabix and Bagel) and are all adorable – seeing them grow up and get well again has been such a privilege.

Wellington


And last but definitely not least, I absolutely love little Doc! Doc was born at Redwings after his Mum was rescued from the notorious Spindle Farm in Amersham in 2008 - he was the cutest, fluffiest foal I have ever seen and grew up to be a cheeky chap, always escaping under the paddock fence to the 'big boys' field' to try and share tea-time feeds. He and his family were named after fairytale characters as a symbol of the fairytale ending they had after their traumatic lives.

Doc at 2 days old with Mum Snow White





Sunday, 14 October 2012

5 Star Reviews for Matty and the Moonlight Horse

Reviews are hard to get and lifeblood for a writer, so imagine how thrilled I was to read the latest review on Amazon for Matty and the Moonlight Horse, which says, 

"In this book, Jane Ayres has created a pony novel which manages to combine the best of both traditional and modern pony stories. It will appeal to a wide range of readers, both youngsters and oldies re-visiting their horsy youth. A definite cut above the average teen pony story!"

Read the whole review here - and please buy the book, which has just been reduced in price for a limited period, as all royalties go to the Redwings Horse Sanctuary. Thanks!


http://www.amazon.co.uk/product-reviews/B00942U36G/ref=dp_top_cm_cr_acr_txt?ie=UTF8&showViewpoints=1


Related posts:
http://janeayres.blogspot.co.uk/2012/11/guest-post-eleanor-mcfarlane-and-chester.html
http://janeayres.blogspot.co.uk/2012/10/interview-with-gemma-carnell.html
http://janeayres.blogspot.co.uk/2012/09/matty-horse-and-pony-adventures-on.html

Friday, 12 October 2012

Books, Mud and Compost. And Horses

The lovely Jane Badger Books blog called Books, Mud and Compost. And Horses has featured my Matty Books, which is wonderful!

The link is here http://booksandmud.blogspot.co.uk/2012/10/help-redwings-horse-sanctuary.html but check out all the brilliant blog posts.  If you love horses and pony books you will love this site. 


There is also a guest post from me called Ponies, Names and Happy Endings, which talks about my childhood and teens and my relationship with horses as an adult.  It starts like this:

Ponies, names, and happy endings by Jane Ayres

These days, I seem to forget so many things. The house is littered with post-it notes because if I don’t write it down, it will get forgotten.  So why is it that I can remember the names of most of the ponies I rode?   



Read the full post here http://booksandmud.blogspot.co.uk/2012/10/guest-blogger-jane-ayres.html

Related posts:
http://janeayres.blogspot.co.uk/2012/11/guest-post-eleanor-mcfarlane-and-chester.html