The further mysteries of author discoverability, Amazon keywords and other stuff

Just updated my keywords.  Again.  I’d tried to be clever, bunching mine together as phrases, then read that you are recommended by KDP to use single words, which maximises chances of readers finding you.  Words that communicate the following:

Setting  - eg, stables

Character – types and roles – eg, single mum, strong female lead

Plot themes – eg, coming of age, forgiveness, redemption

Story tone – eg, feel-good, emotional, dystopian

So I set to work once more, thinking about themes such as loss, guilt, and secrets that pervade my stories.  I also hadn’t realised the need to use the actual word “preteen” in the keywords to get the books listed under the 8-12 category for search purposes. 

I’ve been so busy editing and writing that I’ve not spent a lot of time on marketing and promo.  Or blogging.  Sigh.  So hard to strike a balance.  I have 2 more horse titles I wanted to bring out before the end of September (more likely October now), plus a further title end of November (horse sci-fi!) and, hopefully, a completely new story end Dec/mid Jan. Phew!  I’m enjoying writing again and get excited about all the projects ; I'm in danger of getting severe writers bum, with my limbs stiffening and head buzzing.  Friends are neglected, yoga’s gone out of the window, I forget to eat, and so many things are being put on hold until I achieve these targets.  Maybe not so healthy?

The new Gemma series is selling steadily, so I’m quite pleased with that, and Joyrider is picking up slowly.  I’m so impatient – they’ve only been out a few weeks – but I really do need to devote some serious time to marketing, which I’ve totally neglected. 

There’ll be a sneak preview of the next two covers shortly, and I’m thrilled to be working with a wonderful illustrator who is producing the image for my November release.  (More on this soon).

Now, did I actually drink that mug of coffee I made over an hour ago?  And have I left the porridge in the microwave?

How do you cope with time management?

Related posts:
http://janeayres.blogspot.co.uk/2013/07/now-you-do-see-itmaking-your-book.html 
http://janeayres.blogspot.co.uk/2013/07/now-you-see-itbook-visibility.html
http://www.thebookdesigner.com/2013/07/amazon-algorithms/